The Three Key Challenges to Communication for Health Care Professionals

Paul Aynscough

A shift has occurred in the delivery of healthcare, an acknowledgement of customer expectation and a return to the patient experience. For organisations providing healthcare services, changes to legislation and government reform have doubled down on this effect, with a renewed focus on reputation, heightened competition and significant opportunity for brand differentiation.

As consumers move towards digital experiences, healthcare services face growing pressure to innovate the patient experience while balancing operational costs. At the heart of this is a drive to connect people and ultimately create a better experience for all, and it’s in this space that Whispir excels. Whispir empowers organisations with compelling, actionable communications to build personalised interactions and engaging experiences. Feature-rich and completely scalable, Whispir delivers on a range of outcomes specific to your organisation's needs, optimising processes in every department.

Multi-channel communications provide patients and families with greater treatment visibility without adding to the administrative workload of physicians and staff. Connecting multiple stakeholders and two-way feedback delivers dual benefits of inpatient experience and operational efficiency, increasing brand reputation, loyalty and acquisition. With advanced accessibility, such as multilingual capabilities and video conferencing for telemedicine, you can transform the standard of patient care and strengthen your overall service offering.

Automating manual processes has never been easier. Engage in an auditable workflow of actions and measure effectiveness over time, maximising resources across your organisation.

The Three Key Challenges to Healthcare Providers:

  1. Organisation Reliability & BCP: Healthcare and other community health services need to function when disruptions are in effect. In a disaster situation, where power service, telephone lines and wireless transmitters have all gone down, functional communications for healthcare and emergency services become especially critical. In a connectivity loss/ system outage situation, healthcare providers need a redundant communications system to maintain operations.
  2. Patient Care: Reliable communications are critical to effective patient care. Health care providers need to be enabled to execute real-time communications tactics to ensure correct information is relayed. In the field of healthcare, information as the source of truth can be the difference between help and harm.
  3. Operational Safety: Healthcare and medical emergency services share a fundamental relationship with their internal and external communities. And therefore, need easy access to engagement tools to aid people.

Should healthcare providers need to raise security alerts internally to halt a possible threat to other patients, communicate any IT issues that may interfere or endanger individuals, and effectively communicate to key stakeholders in the event of an emergency; cloud-communications are key to effective healthcare governance and operation.

Delivering exceptional patient care and effective management in the healthcare industry means balancing safety, cost, reputation management and legislative requirements with a seamless communications experience.

To find out more on how the Whispir Platform can solve the challenges healthcare organisations face, click here.